A new billboard aimed at preventing teen pregnancies is causing a bit of controversy.
The Chicago Department of Public Health is using billboards showing pregnant teen boys in their 2013 campaign to prevent teenage pregnancies.
According to a public health department spokesperson, they want to impress upon the young public that teen pregnancy is not just the girl’s responsibility.
The ad campaign is being rolled out this week in the city and suburbs, on transit buses, trains and billboards. They are placed close to local high schools where the teen pregnancy rate has recently increased.
Good Day Chicago took to the streets to see if these spreads, intended to spark conversation, will get the message across. The reaction was mostly positive on Michigan Avenue Wednesday morning.
As expected Be You Be Happy website leads teens right to Planned Parenthood: